The dimensions at a glance
| Element | Upload size | Ratio |
|---|---|---|
| Profile picture | ≥ 320 × 320 px | 1:1 (round-masked) |
| Cover (profile/page) | 1200 × 630 px | ~1.91:1 |
| Post image (landscape) | 1200 × 630 px | 1.91:1 |
| Post image (square) | 1080 × 1080 px | 1:1 |
| Event cover | 1200 × 628 px | ~1.91:1 |
| Story | 1080 × 1920 px | 9:16 |
The crop trap on the cover
This is where most Facebook covers fail: Facebook shows a wider crop on desktop and a taller one on mobile of the same image. Concretely — what you see at the left and right edges on desktop is gone on mobile; and the top and bottom can be cropped depending on the view.
The solution is a safe zone in the center: logo, text, faces, and everything important belong in the middle third, with good clearance from all four edges. The outer edge is decoration that's allowed to disappear. The fastest way to check is to view your finished cover once on mobile and once on desktop after uploading.
The profile picture: round, small, still upload big
Facebook masks the profile picture round and shows it small — still upload at least 320 × 320 pixels so it stays sharp on retina displays and when enlarged. Crop square with the subject centered; the round mask eats the corners. The approach matches the Instagram profile picture. Use the crop tool for a precise 1:1 crop.
Don't leave link preview images to chance
When you share a link, Facebook pulls the target page's Open Graph image. If it's not set or has odd dimensions, Facebook picks an image itself — or shows none. A post with a clean 1200 × 630 preview image stands out clearly in the feed. If you run your own site, set this image deliberately for every page.
File format and compression
- Photos: JPG at quality 85, brought to target size beforehand.
- Graphics with text/logo: PNG, to avoid edge artifacts.
- Compress before uploading: Facebook scales uploads down anyway. An already lean image survives that compression visibly better — use the compression tool (runs browser-local).
All the other platform dimensions collected: Social media image sizes 2026.
In short
- Cover 1200 × 630 — content in the center safe zone.
- Mobile shows taller, desktop wider — same image, different crop.
- Profile ≥ 320 × 320, round-masked.
- Set a 1200 × 630 Open Graph image for shared links.